Newsweek Production (E-Z Magic).....$5.00
Created by Richard Himber
This effect in its day was one of the most popular tricks of the times.
The "patter" is about a magician who went to see the publishers of
Newsweek magazine with the suggestion that they enlarge its size.
To demonstrate, the performer magically changes the magazine to
TWICE its normal size and says "Newsweek would sell TWICE as
much advertising if it were this size." The manager of Newsweek
then remarks, "I suppose if it were FOUR TIMES the regular size, we
would sell FOUR TIMES as much advertising." To which the
magician answers, "That's exactly what I wanted to show you, (which
he does!) and not only would the advertisers buy more space but
they could enclose samples of their products, such as handkerchiefs,
silk stockings, ribbons, bouquets of flowers, etc. In fact, a magician
could even produce a RABBIT from the magazine!" AS EACH
PRODUCT IS MENTIONED, IT IS PRODUCED FROM THE
MAGAZINE!
No skill required. Furnish your own production items. You receive the
magazine and instructions including patter only.
Created by Richard Himber
This effect in its day was one of the most popular tricks of the times.
The "patter" is about a magician who went to see the publishers of
Newsweek magazine with the suggestion that they enlarge its size.
To demonstrate, the performer magically changes the magazine to
TWICE its normal size and says "Newsweek would sell TWICE as
much advertising if it were this size." The manager of Newsweek
then remarks, "I suppose if it were FOUR TIMES the regular size, we
would sell FOUR TIMES as much advertising." To which the
magician answers, "That's exactly what I wanted to show you, (which
he does!) and not only would the advertisers buy more space but
they could enclose samples of their products, such as handkerchiefs,
silk stockings, ribbons, bouquets of flowers, etc. In fact, a magician
could even produce a RABBIT from the magazine!" AS EACH
PRODUCT IS MENTIONED, IT IS PRODUCED FROM THE
MAGAZINE!
No skill required. Furnish your own production items. You receive the
magazine and instructions including patter only.
